What is a diamond? The most desirable stone in the world

A diamond isn't just a gem: it's the result of millions of years of history beneath the Earth's surface. A perfect combination of pressure, temperature, and time transforms carbon into the strongest and most brilliant stone we know.

At Luara, we believe that a diamond is more than a symbol of luxury. It's a story of love, strength, and timeless beauty.

The natural origin

Natural diamonds form between 140 and 200 km beneath the Earth's crust, where extreme heat and pressure transform carbon into perfect crystals. This process can take between 1 billion and 3 billion years. Volcanic eruptions then transport them to the surface, where they are discovered and cut into jewelry.

The diamond in the present

Today, in addition to diamonds born in the Earth, there are also those created in laboratories: gems identical in composition and brilliance.

Want to know the differences between a natural diamond and a laboratory-grown diamond? Find out in this article.

Unique features

• Hardness: Diamond is the hardest natural material (10 on the Mohs scale).
• Unmistakable brilliance: thanks to its ability to refract light, no other mineral reflects light in the same way.
• Rarity: Each diamond is unique – no two gems are alike.

The symbol behind the shine

Beyond science, a diamond has for centuries been an emblem of eternal love, commitment, and luxury. From royal courts to modern proposals, it has become the world's most coveted gem. To wear a diamond is to wear a story.

Luara's Take

The diamond is no longer just the "commitment stone." It's the gem that accompanies moments of personal success, of self-gifting, of celebrating life. Because—let's be honest—waiting for someone else to buy it for you is outdated .

At Luara, we believe that a diamond is the best investment in yourself: shine today, tomorrow, and forever.

Ready for your first diamond? Discover our collection here.